Menu
Menu
//
Category
UI/UX Design
//
Stack
Figma, Xd
//
Timeline
1 Month
// Project Goals
At 138 Bet I was asked to conceptualise a new user flow for the mobile app, simplifying the Login & Registration processes. Making sure the user knew where they were within the process was key, along with making sign-up as short and pain-free as possible.
// The Result
The redesigned login and registration flow landed well with users, simpler steps, clearer progress indicators, and less friction from first tap to first bet. The improved experience had a direct impact on 138 Bet's bottom line, driving a measurable increase in both sign-ups and revenue. Sometimes the biggest wins come from making the obvious things work properly.
Menu
Menu
//
Category
UI/UX Design
//
Stack
Figma, Xd
//
Timeline
1 Month
// Project Goals
At 138 Bet I was asked to conceptualise a new user flow for the mobile app, simplifying the Login & Registration processes. Making sure the user knew where they were within the process was key, along with making sign-up as short and pain-free as possible.
// The Result
The redesigned login and registration flow landed well with users, simpler steps, clearer progress indicators, and less friction from first tap to first bet. The improved experience had a direct impact on 138 Bet's bottom line, driving a measurable increase in both sign-ups and revenue. Sometimes the biggest wins come from making the obvious things work properly.
Menu
Menu
//
Category
UI/UX Design
//
Stack
Figma, Xd
//
Timeline
1 Month
// Project Goals
At 138 Bet I was asked to conceptualise a new user flow for the mobile app, simplifying the Login & Registration processes. Making sure the user knew where they were within the process was key, along with making sign-up as short and pain-free as possible.
// The Result
The redesigned login and registration flow landed well with users, simpler steps, clearer progress indicators, and less friction from first tap to first bet. The improved experience had a direct impact on 138 Bet's bottom line, driving a measurable increase in both sign-ups and revenue. Sometimes the biggest wins come from making the obvious things work properly.